National Sports Marketing Network

http://www.sportsmarketingnetwork.com/membercompanies.html

I thought Teamwork Sports Online was the bets sports marketing/management site until I came across Sports Marketing Network. I am very surprised that I have not seen other professions establish such sites with the purpose to network with others in the field. Maybe it is because I am more in tuned to what is going on in the world of Sport Management, or maybe they simply do not exist. Are sites like these a sign of things to come? Or do these sites exist simply because sport management is still essentially a very new and unknown discipline?

SI China

This post is really a response to a post that Grant posted which touched on the NBA marketing in China. While surfing through Sports Illustrated's website, I saw this "SI China" link. Of course unless you understand the language, you will not understand a word of the information, but it is an example of what I mentioned in my post on Grant's wall...that I am not surprised the world of sports is expanding to other countries to market their businesses. But why China? Is this all due to the arrival of Yao Ming? Why isn't there an "SI Germany" or "SI (insert country here)?

Certain "American" sports are no longer just American (i.e. basketball). Champions in various leagues such as the NBA or MLB are considered "World Champions" upon winning league championships, so it is no surpise to me that the world want to know what is going on in the sporting world in the United States. I am just curious as to why China seems to be an important marketplace for sports marketers.

http://www.sichina.com/

In (Video) Game Advertising

Okay, so we all have heard of ads during events such as the Super Bowl or World Series to attract would be buys while they are engaged watching the big game. One form of advertising I never thought of was advertising during video games. To me, it's hard to believe, but it is happening and will begin to happen more and more very soon. Personally, I do not play video games, I do not see the point of a grown man engaging himself in mind-numbing activity for hours on end.....or it may be the fact that I never really played video games growing up. Either way, I do not play games now, so I do not know how much advertising currently takes place in video games.

Marketing executives are looking to capitalize on the reality that consumers are more likely to digest information while engaged in an activity. What better time to market to individuals than when they are playing video games?? I think it's genius.

http://www.patcoyle.net/2007/01/31/the-game-within-the-game/

Advertisers Worldwide Enjoy Online Gambling Benefits

http://www.iht.com/articles/2006/10/08/business/gamble09.php

It has been explained how advertisers and organizations in the United States enjoy the increased exposure brought to their companies via online internet gambling, but I never thought about businesses overseas. This article discusses how some countries in Asia and Europe have moved gambling to online as to help advertisers make money. In England, the government recently passed legislation to allow online gambling sites to advertise on the television. I do not know if that is legal or not in the United States, but I definitely see some negative implications coming from such a law. For one, exposing gambling to underage individuals who truly do not know the consequences of their actions could be catastrophic.

Fantasy Sports Bring Real Opportunities

http://www.marketingpower.com/content300363.php

Fantasy sports are taking over the internet. Just about everyone has a fantasy team for baseball, basketball, or football. There are even leagues for other less popular sports as well. In my first post about fantasy sports, Christopher M. Leporini speaks of all of the positive aspects of fantasy leagues. Likewise, he states that a family man with an yearly income of $79,000 would spend roughly $500 in that same year on fantasy sports. That's not a positive for me, however. Especially when there are other more beneficial aspects of life to spend that much money on, in my opinion. The main benefit that Leporini identifies is the marketing/advertising benefits businesses enjoy through fantasy sports. Advertisers have a set demographic which consumes its marketing directives, and they look to capitalize off of fantasy sports' 1.5 Billion dollar industry. This article touches on that.

Team Work Online

http://www.teamworkonline.com/

This site has undoubtedly been used by sport management professionals and students. Such a site is essential for informing those in the industry of job vacancies, career fairs, and news in general. Maybe all professions should adopt such internet databases for their specific professions. I believe the discipline of sport management would not be as widespread or enjoy as much success if it were not for sites such as team work online.

Introduction

Upon realizing my last Blog was not quite on point, I have chosen a better suited title.

This Blog will be dedicated to the effect technology i.e. websites (teamsports.com), online fantasy leagues, etc has on sports.